Win large deals

The deal is decided before the tender is written.

A fifty-million contract is shaped a year or two before anyone issues a tender, by whoever is in the room early. StepUp.One helps your CEO, your industry head and your pursuit team be in that room.

Editorial cartoon of a committee debating around a glass boardroom table. One chair is empty and terracotta, with a place card that reads YOU.
The chair is filled before the tender is issued.

Why it is hard

By the time fifty people form a bid team, the shape is already set.

Requirements, the towers in scope and the commercial model are settled with the sponsor, the CIO and the advisor long before the process starts. Arriving at the tender is the most common way to lose.

Shaping · twelve to twenty-four monthsCEO to CEO · the advisor · the business case · the committee mapTenderShortlistOralsBest and finalSignatureShaped here, over a yearDecided here, in months

What if

What if you were in the room eighteen months before the tender?

A fifty-million deal is shaped long before anyone writes a tender. Five things that put you in the room.

  • Month eighteen
  • Three in the room
  • Four conversations
  • The shape already set
  • What the three learned
Read the five what-ifs
181512963tendermonths before the tenderthe chairStrategy dayYour threeCEO to CEO, four timesThe shape, set hereThe fifty arriveOne page

Who shapes it

A hundred people will work the bid. Three decide whether you win.

The CEO who holds the peer line. The head who shapes the business case with the advisor. The client partner who makes sure every evaluator has met someone from your side before the process begins.

3 of 100people on your side who shape the decision, not only the response

Your CEOYour headYour client partnerThe advisorThe committee, thirty to fifty
Three people shape one decision while the committee forms. The advisor sits between.

Three seats, one decision

Each of them shapes the decision from a different seat.

The bid team answers the questions. These three decide which questions get asked.

  • Your CEO

    reachesTheir CEO and CFO

    CEO to CEO every six weeks, and a delivery-centre visit with their CFO. Takes one commitment to your own board: outcome, price and the risk you will carry.

  • Your industry head

    reachesTheir CIO and the sourcing advisor

    Briefs the advisor before the requirements are drafted. Builds the business case in the CFO’s numbers. Chairs the red-team reviews.

  • Your client partner

    reachesThe thirty people who will score the bid

    Maps the committee and builds a warm line to each of them before the process begins. Then runs every gate on time.

When

Shaping starts eighteen months out. The tender is the last mile.

The contract end date, the fiscal year the savings must land in and the board meeting that must approve set the window. The results and the industry conference keep the peer line warm.

  • JanuaryExecutive gathering (WEF) (your CEO)
  • FebruaryAnnual results (your CEO) · Sector conferences (your head) · Their annual results (your client partner)
  • OctoberIndustry conference (Sibos) (your CEO) · Industry conference (Sibos) (your head) · Their planning window (your client partner)

Typical moments, not a verified calendar. Attendance and dates are established account by account.

What you lead with

Lead with a commitment, not a capability.

Several towers, one signature. Outcome or gain-share pricing. People who transfer. Risk you are willing to carry. The shape of the deal, not a service line.

Consulting
A transformation office for a group-wide operating-model change, with fees tied to savings.
Cloud and infrastructure
Group-wide infrastructure and cloud, several towers, with exit and resilience obligations built in.
Data and AI
The data and AI platform for every business line, with model operations and a shared-risk price.

How we work

Our professionals do the daily work. Your people lead the conversations.

Trained, AI-equipped professionals work on your behalf through your LinkedIn and email: identify, research, connect, contribute, nurture. When a relationship is ready for a commercial conversation, your team takes the meeting.

Phase 01 / 05

Choose and map the account

Agree priorities and where to begin.

StepUp.One
Research your offer, shortlist accounts, map buying centres and recommend priorities and sequence.
Your team
Share capabilities, targets and account context. Approve priorities, effort and sequence; flag sensitive conversations.
Useful output
A prioritised account map and an agreed place to begin.
Phase 1: Choose and map the account selected.

In a pursuit, the daily work also keeps thirty evaluators warm between gates. Silence during evaluation reads as doubt. Each new relationship receives at least 90 days of useful contribution before we initiate a commercial ask. Existing familiarity carries forward, and an explicit buyer request can be answered sooner.

Explore the full methodology

What done looks like

Done is a signature, a board approval and a transition that starts.

Being shortlisted is not a near miss. We record each gate separately: long list, shortlist, orals, best and final, award. The earliest signal is the shape you proposed surviving into the tender.

An illustration of the pursuit shape, not a client result. Large decisions depend on the buyer’s mandate, the competition, the advisor and the commercial terms.

Shaping · twelve to twenty-four monthsCEO to CEO · the advisor · the business case · the committee mapTenderShortlistOralsBest and finalSignatureBoard approval on both sides · transition starts