There are 3 ways you can step up
"When capital, goods, and money move so freely across the world, why is that we 185,000 refugees are stuck in a camp for more than 20 years. Can you help us get access to marketable skills and connect us to global opportunities?" challenged Mohammed Hassan, Refugee-Co-Chair, World Economic Forum, Davos 2019
Inspired by this challenge, we decided to reskill refugees on a marketable skill and connect them to opportunities that pay.
Jan 19
We reached out and convinced the UNHCR leaders at Kakuma about ReSkilling Refugees on a marketable Skill
Jan 19
We selected five refugees from the Kakuma Camp to be our pilot team
Feb 19
We designed and executed a step-by-step plan for Reskilling refugees in social media marketing
Mar 19
We practised these new skills by creating websites and social media pages for five Kakuma Schools
Apr 19
We ran many R=hackathons to reinforce the refugee's skills by bringing in experts from the field
May 19
Based on the Refugee hackathon results, we came up with a step-by-step guide for executing social media campaigns
Jun 19
We continue to simplify and reinforce each step by using world-class platforms like Hootsuite and BuzzSumo
A pilot team of five refugees were reskilled on Social Media Marketing from the Kakuma Refugee camp
Now that the refugees are reskilled, will you Step Up by giving them an opportunity?
Give them a Job
Now anyone can step up by giving the refugees a job – just give them your hashtags and keywords to make them a part of your social media team for $100 per month
Support their project
Support the refugees initiative to create a digital identity of the schools in Kakuma as well as bring world-class education to the children of Kakuma using Kolibri.
Join as a mentor
You can join as a mentor to help with their training and the execution of their jobs
Once you sign up, Our Reskilled Refugees will take your hashtags, keywords and credentials and follow a step by step approach to deliver your social media outcomes.
Step 1
You give us - Social Media Credentials
We - Baseline of your social media profile using Hootsuite
Step 2
You give us - Hashtags and Keywords that matter
We - determine the Top 10 influencers for your industry based on your keywords using BuzzSumo
Step 3
You give us - the target audience demographics
We - Identify the target audience that we want to go after
Step 4
You validate the key list of - Influencers
We - make sure we "Like and share" relevant content from the top influencers using IFTTT
Step 5
You validate the - Content we recommend
We - Comment on top and create a point of view using Hootsuite
Step 6
You give us - Pictures and Videos
We - Curate the story and post it using Canva
Step 7
You give us - bullet point of your ideas
We - start creating original content, videos and start influencing your target market using Canva
There are three pricing options to hire the refugees on a monthly basis
Basic
$
100
Ideal for Individuals
- 1 user
- 2 social accounts
- 20 scheduled posts
Pro
$
200
Ideal for Professionals
- 1 user
- 3 social accounts
- 25 scheduled posts
Business
$
300
Ideal for Business
- 1 user
- 5 social accounts
- 1 website
Using the state of the art Hootsuite Platform, our ReSkilled Refugees can take charge of your social media by working with you
Engage Bahana
From: $100 / month Select options
Engage Joelle
From: $100 / month Select options
Engage Nhial
From: $100 / month Select options
Engage Paul
From: $100 / month Select options
Engage Yasmin
From: $100 / month Select options
How will you benefit from this?
We would like you to treat our ReSkilled Refugees in the same professional manner you would normally use with any of your social media professionals.
Executed by ReSkilled Refugees
You will have direct visibility of execution by the refugee you have hired
Experienced mentors
Each refugee is supported one-on-one by an experienced mentor who has volunteered to coach the Reskilled Refugees
Visible Outcomes
You can see the agreed outcomes in the projects page of the Reskilled Refugee's portfolio
Direct Payments
Your money is directly paid into the bank accounts of the refugees vetted and verified by UNHCR
Verified by UNHCR
All of the participating refugees are identified for reskilling by UNHCR
Technology Platforms
We use world-class platforms like Hootsuite, BuzzSumo, and IFTTT to deliver good results
Our Vision
Step 1
Master the science of Reskilling Refugees on social media marketing at scale and at speed
Step 2
Find them a concrete job that pays them for their skills within Stepup.One
Step 3
As they develop their skills and become more competent, facilitate the Reskilled Refugees to find jobs on open job portals like UpWork.com
Step 4
Make sure the step by step guide is followed for all client interactions, postings, results and eventual payments
Step 5
Launch the idea of Reskilling Refugees on one marketable skill and scale it across all mature UNHCR camps
The Story of Stepup.One