Break into new accounts

Map who shapes the shortlist and who chooses the supplier. Build relationships with both around the priorities they need to solve.
Explore Break InEnterprise growth, built on relationships.
StepUp.One helps you build and nurture relationships with the people shaping buying decisions, before the commercial conversation begins.

How we work
Our trained, AI-equipped professionals work on your behalf through your LinkedIn, X (Twitter) and email.
Agree priorities and where to begin.
Know who matters and what they need.
Earn trust through useful engagement.
Prepare a worthwhile conversation.
Follow through and stay relevant.
StepUp.One builds and nurtures the relationships.
Your team brings the expertise and leads commercial conversations when the relationship is ready.
Breaking in, expanding and protecting call for different relationship work. We start with the decision you need to influence, then shape the research and engagement around it.

Map who shapes the shortlist and who chooses the supplier. Build relationships with both around the priorities they need to solve.
Explore Break InFind the departments, countries and buying centres you have yet to reach. Use proven work to open relevant conversations there.
Explore Expand
Track key relationships, people moves and emerging concerns. Engage successors, stay connected to departing champions and keep your value visible.
Explore Protect












Earn a credible opening.
Find where your offer is relevant, understand the people shaping the decision and build towards a worthwhile first conversation.
Grow beyond the work you already hold.
Connect proven delivery with unmet needs, other buying centres and new decision-makers across the account.
Strengthen the business you already have.
Build relationships beyond individual sponsors, keep your value understood and stay attentive to changing people, priorities and concerns.
One account can need all three at once. We agree where the work should begin.
The judgement behind the work
A connection, a comment or a meeting should make sense to the person receiving it.

Before contributing, our professionals ask:
What matters to this person, and how would this help?
Which facts can we stand behind, and what still needs checking?
Should we contribute publicly, reach out privately, follow through or wait?

AI assists research and preparation. Professionals check context, refine the contribution and engage personally. Your team provides specialist knowledge and directs the work.
The people behind the work
Our professionals learn the work, practise with feedback and apply it to real client accounts.
Know the client and the task.
Use AI. Check the work. Improve it.
Apply the skill to real client work.
We discuss one account, your commercial priority and the relationships that need attention. If there is a fit, we agree the next steps. The conversation is about understanding the work your team needs.
You provide account knowledge, specialist expertise and decisions. We agree a review rhythm around the scope of work. Your team continues to lead important customer conversations and deliver its commitments.
We establish priorities, map the relevant buying centres and people, and begin useful engagement. Each new relationship receives at least 90 days of contribution before we initiate a commercial ask. Existing familiarity carries forward, and an explicit buyer request can be answered sooner. Time alone does not make a relationship ready for a meeting.
We review account understanding, relationship coverage, responses and the next actions the evidence supports. Meetings arranged, meetings held and commercial results are recorded separately.
The investment depends on the agreed accounts, buying centres, channels and professional capacity. Your proposal sets out the work, responsibilities, fees and terms before the programme begins.
Bring an account you want to win, expand or protect.
In a 30-minute discussion, we will look at where you stand, which relationships need attention and where StepUp.One could help.
Bring one accountSee the discussion agenda, then choose a time.