Break into new accounts

Map who shapes the shortlist and who chooses the supplier. Build relationships with both around the priorities they need to solve.
Explore Break InFor the accounts that matter to you.
StepUp.One helps you build and nurture relationships with the people shaping buying decisions.

How we work
Our trained, AI-equipped professionals work on your behalf through your LinkedIn, X (Twitter) and email.
Phase 01 / 05
Agree priorities and where to begin.
Break In. Expand. Protect.
A first opening, a wider partnership or a stronger key account. Each needs a different approach to building relationships.

Map who shapes the shortlist and who chooses the supplier. Build relationships with both around the priorities they need to solve.
Explore Break InFind the departments, countries and buying centres you have yet to reach. Use proven work to open relevant conversations there.
Explore Expand
Track key relationships, people moves and emerging concerns. Engage successors, stay connected to departing champions and keep your value visible.
Explore ProtectOur clients













Choose where to begin
Earn a credible opening.
Find where your offer is relevant, understand the people shaping the decision and build towards a worthwhile first conversation.
Grow beyond the work you already hold.
Connect proven delivery with unmet needs, other buying centres and new decision-makers across the account.
Strengthen the business you already have.
Build relationships beyond individual sponsors, keep your value understood and stay attentive to changing people, priorities and concerns.
One account can need all three at once. We agree where the work should begin.
The judgement behind the work

Start with what matters to this person.
Check the facts before putting your name to them.
Decide whether to reach out, follow up or wait.

AI helps us prepare. Our professionals check the work and engage personally.
We discuss one account, your commercial priority and the relationships that need attention. If there is a fit, we agree the next steps. The conversation is about understanding the work your team needs.
You provide account knowledge, specialist expertise and decisions. We agree a review rhythm around the scope of work. Your team continues to lead important customer conversations and deliver its commitments.
We establish priorities, map the relevant buying centres and people, and begin useful engagement. Each new relationship receives at least 90 days of contribution before we initiate a commercial ask. Existing familiarity carries forward, and an explicit buyer request can be answered sooner. Time alone does not make a relationship ready for a meeting.
We review account understanding, relationship coverage, responses and the next actions the evidence supports. Meetings arranged, meetings held and commercial results are recorded separately.
The investment depends on the agreed accounts, buying centres, channels and professional capacity. Your proposal sets out the work, responsibilities, fees and terms before the programme begins.
Your next move
Bring one account. In a 30-minute discussion, we’ll look at the relationships that need attention and where StepUp.One could help.